Hành trình sáng tạo những sản phẩm Tết mang đậm dấu ấn Văn Hoá Việt

On the evening of October 7, 2022, the product launch event of Doha Investment Joint Stock Company took place on Saigon Princess Cruise. Rundown is a party to introduce a new wine bottle product called New Year's Eve, Tan Xuan Nghinh Cat from Doha.

Appearing at the event early, the brand representative Tung Yuki wore a vest in an elegant gentleman style. Besides the artists, the event also featured Ms. Trinh Thi Phi Doan (Dasha Trinh) - CEO of Doha Investment Joint Stock Company, historical researcher Duong Trung Quoc, singer-songwriter Sy Luan, and Mr. Nguyen Hoanh Son. - Vice Chairman of the People's Council of Bu Dop district, Binh Phuoc province, Mr. Hoang Van Tai - Department of Culture and Information of Tan Binh district, Ms. Ksenia Kholkina - representative of the Russian-Vietnamese association and distributors and agents across the country listened to questions. The story is about the journey of bringing Vietnamese culture with the world quintessence of Doha CEO Trinh Thi Phi Doan (Dasha Trinh).

Actor Tung Yuki raised a glass to celebrate the launch of the Royal Rich mascot cat wine bottle

At the party, guests listened to the story of CEO Dasha Trinh's journey of bringing Vietnamese culture with the world's quintessence. Living abroad for more than 18 years, Vietnamese women always worry about preserving and promoting the national quintessence. The businesswoman shared: "Vietnamese culture is a very new thing to me because I came to Russia when I was 10 years old, an age too young to understand the national culture. Later on, I felt I feel that the blood flowing in my body is Vietnamese blood and I want to bring to Vietnamese consumers a product with Vietnamese culture in it and Doha was born."

"Like the product Tan Xuan Nghinh Cat today introduced to you by Doha. When the giver gives a cat-shaped wine bottle sitting under the areca tree, it is the wish that the recipient will have peace, luck and prosperity. Aesthetics. The value and meaning in the Doha story conveyed through the product are similar to the feelings the giver wants to convey to the recipient," added Ms. Dasha.

Dealers and distributors come to receive gratitude gifts from DOHA company

Previously, Doha has created a buzz in the market with similar wine bottle product lines such as: Golden Pig, Yin and Yang in the Year of the Pig 2019, Golden Rat in the Year of the Rat 2020, Golden Buffalo in the Year of the New Ox in 2021 and most recently. is the Shadow of the Tiger in the Year of the Tiger in 2022.

In particular, according to a share from a Doha representative, the design of the vase is inspired by Dong Ho folk paintings - National Intangible Cultural Heritage.

The culture of giving is a long-standing beauty of our nation. Over time, giving gradually becomes an indispensable traditional culture in every holiday and Tet. Tet gifts often contain the sentimental value and esteem of the giver for the recipient. "Vietnamese culture - World elite" is the message Doha sends into each product.

Actor Tung Yuki said: "Usually, it was very difficult to choose, but today customers have more choices. The selection of quality and special gifts is not only about material value. but also full of spiritual value, not all gifts can do. Especially, in today's more developed society, choosing gifts to express gratitude to partners gradually becomes a culture. indispensable for Vietnamese people."

Gift giving has long been an indispensable traditional culture in every holiday and Tet. Tet gifts often contain the sentimental value and affection of the giver for the recipient. "'Vietnamese Culture - The Essence of the World' is the message Doha sends to each product. Doha gifts are commented by many people with humanistic meanings to send to partners and relatives. Wishing you a peaceful, successful and happy new year.

Source: Cafef Newspaper

See more: https://cafef.vn/hanh-trinh-sang-tao-nhung-san-pham-tet-mang-dam-dau-an-van-hoa-viet-2022111015305391.chn